Wiltshire FA
11th October 2022
iPRO Announce Partnership Renewal with Wiltshire FA
iPRO are thrilled to announce the renewal of their title as Official Hydration Partner to Wiltshire FA. Under the partnership, the brand will continue to supply iPRO Sport Edition to aid in fast rehydration during training sessions and matchdays for all Wiltshire FA associated clubs.
The renewal comes at a time when the brand is strengthening its relationship with Wiltshire clubs across all levels.
iPRO Sport Edition is an Informed Sport certified hydration range trusted by sports professionals globally. Supercharged with added electrolytes, a bottle of iPRO Sport Edition replenishes the salt content lost to sweat during intense performance. iPRO Sport Edition is also rich in vitamin C and the vitamin B-complex to support essential muscle recovery.
Last August, the healthy hydration brand teamed up with Wiltshire FA to supply healthy hydration to their Youth Football Festival weekend. The event saw 50 teams and 1000 attendees join the Green Lane Playing Fields. iPRO delivered bottles of iPRO Sport Edition as part of their #iPRODirectToYou campaign - an initiative launched by the brand to support grassroots clubs impacted by the pandemic.
iPRO also introduced the ‘iPRO Pledge’ in 2021 to encourage clubs, managers, players, and parents to consider healthy ways to hydrate – an initiative that’s still growing in size as the brand encourages more clubs to make a pledge. The iPRO Pledge allows teams who pledge to access a range of resources such as matchday hydration, safe hydration strategies and guidelines, and smart sustainability practices. Sustainability is a shared focus for both the club and iPRO, with a strong emphasis on driving shared sustainability goals.
iPRO Global Commercial Director, Sophie Christy, comments:
“Following a successful partnership with Wiltshire FA, we are thrilled to continue our commitment to the club. From supporting their Youth Football Festival, which enables more young players to be on the field, to making the iPRO Pledge together. We have truly enjoyed working alongside everybody and look forward to continuing our support.”
Wiltshire FA CEO, Oliver Selfe, comments:
"I would like to take this opportunity to thank the team at iPRO for continuing to support the game in Wiltshire and I am looking forward to continuing our partnership next season.”
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