8th August 2022

iPRO Summer Tour Visits Sixfields Upton parkrun

iPRO, a brand leader in flavoured healthy hydration, is planning on making a splash across several parkrun locations. Over the course of the summer, the team will hit the road with their portfolio of healthy hydration drinks, visiting weekly parkrun events up and down the country to hydrate parkrunners as they take to the terrain under the sun.

The campaign will see the team engage with participants to highlight the importance of hydration - particularly during the dry, scorching summer weather when they’re at most risk of dehydration. At the finish line, parkrunners will have a chance to sample the refreshing taste of iPRO Hydrate with four fruity flavours to choose from: Berry Mix, Orange & Pineapple, Citrus Blend, and Mango.

In May, the team visited a handful of events in the lead up to The National Running Show South 2022 where iPRO welcomed parkrun to its stand with parkrun’s official Apricot product collection. The team also visited Lancaster parkrun earlier this year which went down a treat as participants exclaimed how rehydrated they felt after drinking a bottle of iPRO Hydrate.

Offering a healthful blend of essential vitamins, minerals, and electrolytes - drinking just one bottle helps the body absorb and retain fluids for optimal hydration. As the Recommended Drink by parkrun, iPRO Hydrate is sweetened naturally with Stevia and contains zero added sugar, caffeine, artificial colours and flavourings.

Josie, a volunteer from Sixfields Upton parkrun:

"Thanks for coming and keeping all of the volunteers and runners happy and hydrated. The bottles were also very useful and you are welcome back anytime"

iPRO Brand Representative, Mitch said:

"It was a wonderful morning at Sixfields Upton parkrun. Despite the hot conditions, everyone in attendance was in such good spirits, with many replenishing with a bottle of iPRO at the finish line. It’s always a pleasure to be a part of such an amazing community.”

Would you like the iPRO team to visit your parkrun? Follow us on Instagram and send us a DM to apply!