24th July 2023

iPRO Announced as Official Hydration Partner of Kendal Calling 2023!

iPRO are thrilled to announce their attendance at Kendal Calling, set to take place from the 27th to the 30th of July. As one of the most popular music and arts festivals in the UK, Kendal Calling attracts thousands of music enthusiasts from around the country,

Celebrating its 17th year and with an exciting set of headliners including Kasabian, Blossoms and Royal Blood, it promises an unforgettable experience in the scenic surroundings of the Lake District.

As festival-goers revel in the event, iPRO will be present with their very own activation area to offer a range of engaging activities. Attendees will be able to replenish and revitalise with iPRO Hydrate and iPRO Student Edition in a range of deliciously fruity flavours.

Available for sampling and purchase, iPRO Hydrate is the perfect way to get a dose of vitamins and electrolytes throughout the festival. While for families, the school compliant range, iPRO Student Edition will keep young ones healthily hydrated with its low-sugar formula. Festival go-ers will find iPRO Hydrate available for purchase across catering points on site to rehydrate throughout the day and take bottles back to their tent for a revitalising start to the morning after.

With a focus on promoting healthy, active and sustainable lifestyles, iPRO are excited to introduce the first ever iPRO Wild Run. The fun run will take place on Sunday 30th July at 11am and give festival goers the opportunity to walk, run or jog around the festival site. In addition to the iPRO Wild Run, festival-goers can participate in various fun-filled activities at the iPRO Hydration Zone, like the iPRO spinney wheel and iPRO football tables, where skilled players will have the chance to walk away with fantastic limited edition rewards.

On iPRO’s plans for the festival, iPRO Global Commercial Director, Sophie Christy commented: “We are excited to deliver an education-led hydration activation, along with getting more people moving over the festival weekend through the iPRO Wild Run as part of iPRO’s Company Mission to inspire communities to get more active and lead a healthier lifestyle.”

And as part of iPRO's commitment to sustainability, there’ll be recycling points with rewards for those who actively contribute to keeping the festival clean and green.

On attending the festival with iPRO, Partnerships & Operations Manager Charlotte Taylor, said: "We're thrilled to deliver iPRO's healthy hydration to Kendal Calling this July. Most importantly, our presence will remind more festival-goers to keep hydrated over the weekend so they can enjoy their experience to the full. Whether it's running round the festival, spinning the prize wheel, or simply enjoying our hydrating drinks, iPRO will keep attendees energised to make the most of this incredible event.”

iPRO Hydrate isn’t only essential for staying refreshed during hot weather conditions, but to combat the effects of dehydration, such as dizziness and fainting. And as the day transitions to night, iPRO Hydrate is the go-to beverage for those looking to combat their festival hangovers and start their mornings right.

Are you attending Kendal Calling? To make the most of the festival experience, sign up for the iPRO Wild Run here. Numbers are limited, so it's first come, first served!