Healthy Hydration

Norwich City

PARTNERS / Football / Norwich City


22nd June 2020

Norwich City are Pleased to Announce an Extended Partnership with iPRO

iPRO have been the club’s Official Hydration Partner for a number of seasons, supplying the First team and Academy with vital hydration for both matches and training. Furthermore, the hydration experts have recently partnered with the Community Sports Trust and the Women’s team as they continue their support into communities and grassroots sport.

The new partnership sees the club further establish its relationship with the business’s international arm, as iPRO launch their wellness range of products in Finland and across Europe.

Over the past twelve months, the Club have developed a great presence in Finland, most recently producing a documentary titled ‘The Huuhkajat | Through The Eyes Of The Canaries’, which followed Teemu Pukki and the Finnish National team’s journey to Euro qualification for the first time in their history.

In line with the Club’s extended partnership, iPRO have partnered up with Teemu Pukki specifically, who will now take on an ambassadorial role with iPRO in Finland. This agreement will see the Club’s striker pictured on the iPRO product range – now on sale across Finland.

The new Teemu Pukki Edition iPRO Wellness range includes a 500ml sports cap bottle available in three flavours; Berry Mix, Citrus Blend and Mango, and new for 2020 - 330ml screw top bottles available in Berry Mix and Mango flavour.

Excited about the new partnership, Teemu Pukki said: “I’m proud to be working with iPRO as one of their ambassadors. We’ve been using iPRO products for some time now and they’re our go-to drink before, during and after our training sessions and matches.”

With the Premier League restart confirmed, the hydration that iPRO provide will aid the team in reaching their peak physical condition for the remainder of the season.

Ben Tunnell, Head of Commercial Development at Norwich City, commented:

‘We’re thankful for the continued support of iPRO, we very much look forward to working with them in expanding both our brands throughout Europe as part of our now expanded partnership.’

Sophie Christy, Commercial Director at iPRO, added:

"It’s an absolute pleasure to further collaborate with our long-term partners Norwich City FC and striker Teemu Pukki who has not only touched the hearts of fans at the Club, he is also a national hero in his homeland – being crowned Finland’s Athlete of The Year in 2019. iPRO have been supporting Teemu and his Norwich City teammates during training and on matchdays as they compete to retain their Premier League status. With sales of iPRO soaring in the UK, we expect the new Teemu Pukki Edition iPRO Wellness range to be a huge hit in Finland!”

Stay updated on the developments of the new Teemu Pukki Edition iPRO Wellness range; follow iPRO Suomi by searching @iprosuomi across all social media channels.