Healthy Hydration

Basketball Wales

PARTNERS / Basketball / Basketball Wales

5th August 2021

iPRO Extends Partnership with Basketball Wales For 3x3 Summer Tour 2021

iPRO are pleased to become the ‘Official Hydration Partner’ for Basketball Wales 3x3 Summer Tour as an extension of their present partnership.

To celebrate the return to Basketball post-COVID-19 restrictions, Basketball Wales is hosting an outdoor 3×3 competition for U14’s, U16’s, U18’s, and senior teams. The next event takes place on the 8th of August at Tonyrefail, and the final event will be held on the 29th of August in Cardiff. This partnership will provide participants with the healthy hydration they need to perform at their best during the fast-paced competition. iPRO will also award winners of each category with iPRO Hydrate - Sport Edition packs and iPRO Water Bottles. 

iPRO Hydrate – Sport Edition is an Informed Sport certified hydration drinks range trusted by sporting organisations and athletic communities worldwide. Scientifically formulated to hydrate players at an optimal level, the gold-standard hydration solution helps to fuel endurance performance and maintain concentration. Infused with added electrolytes and supplemented with vital vitamins, the same great-tasting iPRO Hydrate – Sport Edition range can now be experienced at home by purchasing at www.iPRO.Direct for less than £1 a bottle!

iPRO will deliver their iPRO Hydrate – Sport Edition range to the 3x3 Summer Tour as part of #iPRODirectToYou, a campaign recently unveiled by iPRO to help grassroots sports bounce back following the impact of Covid-19. Grassroots sports play a huge role in young people’s health and wellbeing. Bearing in mind that 50% of mental health issues are established by the age of 14, words can’t describe how important sports like Basketball are to the lives of young people. 

Any grassroots clubs can get involved with the #iPRODirectToYou campaign by purchasing promotional packs of iPRO Hydrate – Sport Edition for less than £1 a bottle at www.iPRO.Direct to resell at events and tournaments. Clubs will keep profits made to fund their day-to-day running expenses, so they can get back to giving young people the opportunity to play again. 

Gavin Williams, CEO of Basketball Wales, commented on the announcement:
"We have a highly valued, long-standing partnership with iPRO Hydrate, and we greatly appreciate their continued support of Welsh basketball. After a very successful start, the Basketball Wales 3x3 Summer Tour is set to become an exciting annual event and we aim to increase venues and participation every year. We have great outdoor courts facilities, and we want to showcase these venues, as well as giving players an opportunity to participate in 3x3 competitions. As we have seen in the Olympics and hopefully in next year's Commonwealth Games, 3x3 is an exciting and accessible format of the sport. We have extremely supportive clubs and individuals, who alongside our commercial partners have been instrumental in making the tour a success. I'm sure that you are going to enjoy the basketball at our final event of the summer in Tonyrefail and Cardiff”.
Beth Jones, Basketball Wales 3x3 Lead and Event Organiser, also commented:
“I am delighted to be part of the Basketball Wales 3x3 Summer Tour, bringing this fast-paced format of the game to town and cities across Wales. We've had a fantastic turnout in both Swansea and Flint and hopefully, future events in Tonyrefail and Cardiff will be sell-outs! 

It’s been a lot of fun, and it's been so good to have competitive basketball being played again following the difficult year that we've all had. To see players, parents, and supporters enjoying themselves at the events has made all the organising work worthwhile! As we look forward to the rest of the tour, it's brilliant to have the support and backing of iPRO Hydrate”.
iPRO Global Partnerships Manager, Lucy Darrall, said:
“We’re thrilled to extend our partnership with Basketball Wales and become the ‘Official Hydration Partner’ for their 3x3 Summer Tour. We’ve loved supporting Basketball Wales players at their annual events and training sessions with our healthy hydration range, and to support this fantastic event through the #iPRODirectToYou campaign is an absolute privilege. With 3x3 Basketball making its debut at both the 2020 Summer Olympics and 2022 Commonwealth Games, it’s an exciting time for this format of the sport. We wish all of the teams the best of luck!”

Get in on the action and order your own supply of healthy hydration for less than £1 a bottle including FREE delivery at www.iPRO.Direct.