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News Industry The Biggest Reason Why You Should Be Drinking iPRO Hydrate This Summer


Industry

9th June 2021

The Biggest Reason Why You Should Be Drinking iPRO Hydrate This Summer

As the UK continues to bask in blazing temperatures up to 29°C, it’s never been more important to listen to our bodies for signs of dehydration. At first, we may be acutely aware of how thirsty we are. But believe it or not, thirst is not always the first sign that our bodies are dehydrated. One of the first symptoms of dehydration can be headache, fatigue, exhaustion, dizziness, or overall low energy.

What is better for Rehydration?

You would think the first step to preventing or recovering from dehydration is immediately drinking water. It isn’t always the case. Drinking too much water can dilute the concentration of sodium in our blood (otherwise known as electrolytes). Consuming too much water poses a serious risk to our health, and we don’t always realise it!

iPRO Sports Pharmacist, Paul Moloney (MPharm), spoke about the importance of staying hydrated in the summer heat:

“With more exposure to high temperatures and direct sunlight over the coming summer months, it’s vital that people of all ages, particularly those who are active, stay fully hydrated as increased sweat rates reduce our water and salt content, which is vital to our health and performance. iPRO Hydrate with its specific formulation is ideal to replace the body’s fluid and salt levels back up to its optimum levels. With increased travel for pre-season camps, competitions, events and holidays, iPRO Hydrate also continues to support your immunity with its vitamin supplementation.”

When we sweat, we lose vital salts and minerals that need restoring to maintain a natural balance of fluids in our bodies. These salts and minerals are specifically sodium, potassium, magnesium, and chloride (the electrolytes). Electrolytes play a key role in rehydration as they are responsible for directing water to the areas in our body that need it the most. Hydration drinks, like iPRO Hydrate, contain added electrolytes, which are more effective at rehydrating the body than drinking just water alone.

Demand for Healthy Hydration

Demand for healthy hydration drinks is growing - especially flavoured hydration drinks that don’t contain high levels of sugar and artificial ingredients. Unlike other hydration products on the market, iPRO Hydrate drinks are coloured by nature and sweetened from natural sources. iPRO Hydrate’s delicious range of thirst-quenching flavours, such as Mango, Orange and Pineapple, Citrus Blend, and Berry Mix, are bestsellers during the summer months due to their naturally refreshing and restoring benefits. They are also proudly caffeine-free. Caffeine is a diuretic, which means beverages containing caffeine (such as energy drinks) increase the urge to urinate. Drinking caffeine-fuelled beverages during hot temperatures is cautioned against, as it can advance dehydration in the body.

Drinking beverages rich in Vitamin C is encouraged, however. Research has shown that Vitamin C supplementation can help the body physiologically counter stress. It reduces the chance of heat exhaustion and helps your body acclimatise to hot weather quicker. iPRO Hydrate drinks contain 100% daily vitamin C and immunity-boosting vitamins that are beneficial to your overall health. These vitamins include: B5, B6, B7, and B12.

With temperatures in the UK set to hit highs of 29°C this weekend, there has never been a greater need to stay hydrated. iPRO Hydrate will be essential during these high temperatures, and offers the perfect solution to stay hydrated in a healthy way.

Order your very own healthy hydration this summer for less than £1 a bottle at www.iPRO.Direct. Your body will thank you for it!