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Industry
15th September 2022
iPRO Announce Showcase at Turner Price Event 2022
On the 21st of September, iPRO will attend the Turner Price Event in Hull to showcase their trio of market-leading hydration drinks: iPRO Student Edition, iPRO Sport Edition range, and their flagship wellness range, iPRO Hydrate.
The Turner Price Event is a leading exhibition for the catering industry, with hundreds of professionals attending to sample over 1000 food and drink products from established and emerging suppliers. Hydrational beverages are among the most anticipated categories as the global market surpasses $1 billion.
Razina Moosa, Head of Out of Home, comments:
“We’re incredibly excited to exhibit at the Turner Price Event this year and showcase our healthy hydration drinks to catering professionals. The industry is swiftly evolving as consumers take a conscious approach to their health and wellness. We look forward to engaging with visitors and leading the conversation around healthy hydration.”
iPRO Hydrate is the brand’s healthy hydration range made with spring water and sweetened with Stevia. Last year, the brand secured a six-year global partnership with parkrun, the world’s largest community fitness group. Since the launch of the partnership, iPRO have toured across the country visiting parkruns to engage with communities and provide healthy hydration at the finish line.
To also be showcased at the Turner Price Event is iPRO Sport Edition, the brand’s Informed Sport certified isotonic drink formulated to rehydrate and refuel with added electrolytes.
iPRO Student Edition will join the two ranges - a healthy juice alternative to sugary drinks for children. Formulated to keep their sugar intake at a healthy level, iPRO Student Edition contains no added sugar, artificial sweeteners, colours, or flavours.
Emily Storey, Turner Price Event Organiser, says:
“iPRO will be exhibiting at the Turner Price Event for the first time ever! This is a brilliant opportunity for customers to try and experience iPRO products first-hand. The event will be an insightful experience into the world of healthy hydration for all visitors. We can’t wait!”
Are you going to be The Turner Price Event? If so, come by stand 65 to sample the refreshing taste of iPRO’s healthy hydration!
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